It has been a fascinating week for me in social media and I am still dizzy with the implications. So, fellow travelers, I pose a question:

• Is it better to be completely dugg, make it to the front page and have more traffic than you can handle?
• Or is it better to make the top of the heap of upcoming stories and get more targeted diggs and traffic?

I recently had occasion to be voted on in the magical world of social media. I created a fun resume, just as an example of creative stimulation, and it went semi-viral.
All Data From Feb. 10th, 2009 - Chart from Feb. 20th, 2009 (more…)

We are met once again, dear friends, not for what I would prefer we talk about, but what we must. This week I would like to take apart a well know recognizable logo and not just see whats under the hood, but analyze how one could go about reconstructing it. We start Here:

I don't know if Cyan has enough experience.

This is the iconic letter from a certain presidential campaign, we have seen it around somewhere…mO’cain? Maybe. (more…)

I finished my latest business card this week, without exception, it never fails to be a gut-wrenching experience. There are many ways that I can define myself, but my business card never captures any of them. This time the decision was made that Silver ink would be used as a 5th color. It was a natural fit, as it holds a special place in my heart and I am trying to sell the idea of the extra ink to every odd client. Note: Silver edge and text.

The ubiquity of silver in most forms of commercial design makes it a great second color for logos, promotional designs, etc. and with this in mind, we will be venturing through my imagination as I remember and illustrate a few good silver ideas. Note: as most monitors can’t display silver, I will be representing it with the gray from illustrators 877c swatch in the Pantone Coated Library. Additionally, all of these designs are vector as Raster Metallic effects will be covered in another article. (more…)

When working on projects for various folks, I am sometimes surprised by their intended level of involvement. Some clients, who control every aspect of their day-to-day business are more hands-off than I could imagine. In fewer cases the opposite is true, a more laid back type of manager with an absolute Jones for the nitty-gritty design. (more…)